Client Testimonials


“At TargetCast tcm we have found MEDIATOOLS to be a powerful yet intuitive system to graphically display multi-media data in an easy to read format. It has proven to be an excellent planning aid for all our client business.

One of MEDIATOOLS strengths is its adaptability. It is easy to set up different calendars, cost databases, and demographic targets depending upon individual client needs. Once criteria are established, it can be used to do roll-ups of activity on many different levels depending upon account requirements.”

Michele Buslik
SVP, Director Media Research
TargetCast tcm



“After many years of working with MEDIATOOLS I continue to be impressed with its broad range of capabilities. But more important, I appreciate Workhorse’s flexibility and willingness to create custom modifications that meet specific client needs. They are a great team to work with.”

Roger Baron
SVP Media Research Director
DRAFTFCB



“We are very happy that MEDIATOOLS is an integral part of our everyday media tool kit. In addition, the service and professionalism at Workhorse to ensure our satisfaction is second to none. We are extremely satisified with Workhorse across the board; the product, the people, our relationship and, most importantly, the results!”

Mark Kaminski
Senior Partner, Director of Business Applications
GroupM North America



“We contracted with Workhorse (and their MEDIATOOLS solution) in order to consolidate and track our media planning activities across numerous agencies. MEDIATOOLS is a well known agency planning solution, that provided us detailed visibility into our plans and budgets. The client support team at Workhorse was very responsive to our numerous requests and helped us drive significant benefits from our use of MEDIATOOLS.”

Jeff Wysocki
Senior Manager – IT Sales and Marketing
Coors Brewing Company



“MEDIATOOLS has become an integral part of our media planning and operations management process in North America. The Workhorse team has been invaluable in helping to deploy the system to our agency partners and brand teams. They also get high marks for training and user support.”

Matthew Pereira
North America Media ROI & Systems Manager
Procter & Gamble



“MEDIATOOLS has been instrumental as a first-rate flowcharting tool. Its ease of use has allowed our company to create plans in hours that would normally take days. And, the reporting portion of the application is so easy to use. It allows us to create reports on-the-fly. Most importantly, the MEDIATOOLS staff has also been great in helping us with whatever needs we have. They are always friendly and attentive."

Lorri MacMillan
Business Analyst
Doner Advertising